Strategy
Start with the business objective, customer and market—not the media format.
Brikk Media is a lean marketing startup combining senior strategy with hands-on execution across Fractional CMO, hyperlocal and transit media.
We combine senior marketing thinking with practical channels and execution—without the layers of a large agency.
Start with the business objective, customer and market—not the media format.
Identify where the right audience lives, travels, shops and makes decisions.
Deploy the right mix of outdoor, mobile, RWA, mall and print channels.
Review response, enquiries and campaign outcomes to improve the next decision.
Get senior marketing leadership without committing to a full-time CMO. Brikk combines strategic direction with a practical media and execution ecosystem.
Book a CMO Appointment ↗Use the comparison as a decision framework. Brikk's Fractional CMO engagement is scoped around the business, with a lean startup model rather than a large-agency structure.
| Model | Typical structure | Strength | Brikk view |
|---|---|---|---|
| Full-Time CMO | Annual executive compensation | Dedicated leadership | Best when the scale demands a permanent executive |
| Marketing Head | Full-time management role | Team oversight | Useful when execution capacity is already established |
| Consultant | Project / advisory engagement | Specialist expertise | Good for defined problems and shorter interventions |
| Brikk Fractional CMO | Custom strategic engagement | Senior thinking + execution ecosystem | Designed for businesses needing leadership before a full-time CMO |
Indicative comparison only. Brikk does not publish a standard Fractional CMO fee; engagement scope is discussed during an appointment.
From physical visibility to mobile targeting and transit media, Brikk's advertising capabilities are built around local reach and practical execution.

High-visibility outdoor advertising for neighbourhood and city campaigns.

Reach audiences on mobile using hyperlocal targeting.

Bring campaigns into residential communities and household touchpoints.

On-ground brand activations that connect brands with local communities.

Reach commuters across buses, transit hubs and high-mobility corridors.

Brochures, leaflets and print collateral that support local campaigns and conversion.
Campaign thinking changes by industry. The same media format can solve very different business problems.
Project launches, site visits and booking campaigns.
OPD awareness, specialist campaigns and health promotions.
Admissions, parent reach and local institutional visibility.
Grand openings, offers and delivery-zone visibility.
Store launches, seasonal sales and footfall campaigns.
Brand awareness, app acquisition and offline expansion.
No design portfolio. We show the marketing problem, the channel strategy and the outcome.

RWA banners and in-app ads were used to increase new OPD registrations in the campaign example supplied in the original HTML.
Hoardings, mall activations and in-app delivery-zone ads were coordinated across three outlets.
Targeted hoardings and in-app advertising focused on qualified site-visit enquiries.
RWA visibility, print and outdoor placements were used to establish neighbourhood awareness.
Brikk Media is an independent marketing startup helping businesses make smarter marketing decisions and reach customers where they actually live, work and spend.
Built as a lean, founder-led startup, Brikk keeps strategy, media planning and execution close to the people doing the work—without unnecessary layers.
Tell us what you are trying to achieve. For Fractional CMO or hyperlocal campaigns, we'll start with the business problem—not a package.